While Nvidia is certainly hoping that its GeForce RTX 50 Series graphics cards attract a serious amount of demand from gamers, the company is already dealing with stock issues elsewhere. In a surprise turn of events, the majority of GeForce Now membership plans are unavailable. This isn’t a server outage as much as it’s a server shortage, with all but a few tiers listed as ‘sold out’.
Across North America and parts of Europe, including the UK and Germany, you won’t find a single day pass to purchase for GeForce Now. Worse still, the service has no free 1-Month and 6-Month Plans to offer either with the ‘Performance’ tier in the former category also proving unavailable. This leaves you with the most-expensive ‘Ultimate’ membership as your only option for the time being.
When asked by Computer Base about the reason for this shortage, Nvidia blamed the high demand. This prompted the brand to restrict supply to avoid server overload and thus higher queues for its paying members. So, if you already have a subscription you’ll still be able to access the service but expect to wait longer than usual.
There’s no word on when Nvidia expects to bolster the capacity of its data centres in affected regions so this issue may persist for some time. Given time, I’m sure the company will replace existing servers with GeForce RTX 50 Series racks. In the here and now, I’m at least glad Nvidia has taken steps to ensure those that have already paid can enjoy a stable experience.
It’s unclear why GeForce Now is experiencing such high levels of demand but it’ll be interesting to see how this affects the adoption of the company’s new graphics cards. Perhaps long-time owners of prior generations of GPUs are looking for a stop-gap before upgrading, either to RTX 50 of Radeon RX 9000 Series. For now, you’re better off searching for a pixel pusher to pop into your own personal PC.